Make the most of Linked In

“How to create your buyers persona by using Linked In?”

“How to prepare your buyers persona worksheet?”

The above quest can be solved by following techniques..

  1. Select a sample size or your customers in Linked In.
  2. Read What they share?
  3. Look for skills and common attributes in recommendations.
  4. See all endorsements and their connections to get all keywords.
  5. Track all your customers blogs and job postings to figure out his area of interest.
  6. Look for Awards.
  7. See their publications and projects to determine his work and passion.
  8. Use Advance search and people finder option to get more insight of your customer.

“With personas, business can be more strategic in catering to each audience.”