“How to create your buyers persona by using Linked In?”
“How to prepare your buyers persona worksheet?”
The above quest can be solved by following techniques..
- Select a sample size or your customers in Linked In.
- Read What they share?
- Look for skills and common attributes in recommendations.
- See all endorsements and their connections to get all keywords.
- Track all your customers blogs and job postings to figure out his area of interest.
- Look for Awards.
- See their publications and projects to determine his work and passion.
- Use Advance search and people finder option to get more insight of your customer.
“With personas, business can be more strategic in catering to each audience.”