“How to get more customer’s for your service or product?”
“What is the secret behind winning heart of your customer’s?”
These above problems can be solved by studying the behavior of your customers.
Customers are not really decision makers in the real world. When ever they will take a decision to go for a product, they speak first with the heart and then mind.
Customers use logic by mind to justify what are hearts have already decided. So winning hearts of customers is essential for your product or service.
“How will you win your customer’s heart?”
- Add emotions, art, beauty, visual, stories and positive things to your service or marketing message.
- Tell to customer’s that your service or product will increase their happiness.
- Customer’s can raise their power and wealth by buying your service.
- Your product should make customer’s believe that they will enhance their stature.
- Tell to customer’s that your service will make them feel better about themselves and superior to others.
The above figure is showing customer’s primary buying behavior.
“You can speak to heart or you can speak to mind, but heart will always win.”